Friday, March 31, 2006
Continuous Partial Attention (CPA)No matter how my GP teacher used to encourage us to read the Newsweek, I did not for once sit down for a few hours to read the magazine. However, some years after JC, I now do sit down to read the magazine... Once in a while, of course. The point is that I do read it and to some extent, I suppose I am capativated by the info. Why else would I read, if not? Anyway, I don't read a whole issue, only parts of it. I stumbled across the following article while reading the latest edition of Newsweek (Courtesy of Ma'am Tan) -
(Some) Attention Must Be Paid.
The article was about a syndrome called Continuous Partial Attention (CPA). Linda Stone, a former Apple and Microsoft executive, noticed the syndrome in a group of test users. The syndrome is basically derived from our desire to be constantly connected to the rest of the world via emails, SMSes and instant messages - "a live node on the network". According to the writer, Steven Levy, "a live Black-Berry or even a switched-on mobile phone is an admission that your commitment to your current activity is as fickle as Renee Zellweger's wedding vows."
Simply put, "We're not ever in a place where we can make a commitment to anything" - Linda Stone.
I have always found it distracting or impolite for people to be constantly preoccupied with SMS-ing when they are out as a group or engaged in any form of interactions with people. Not that I am very polite myself, I do get preoccupied with SMS-ing while out too. However, if you think about it, this action says that you are not really that interested in or enjoying the company.
On this note, I once read about how some people use SMS-ing as a cover for the nervousness they are feeling at that point in time.
By the way, if you take some time off to read the whole article, you'll find the irony of the story.
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Had this nice little conversation just before work ended today. I found it very funny at that time.
Caller: Hi, just to check, XXX is not in the office, right? So is the meeting still on?
Me: erm.. XXX is back in the office.
Caller: Is it?
Me: Yes, Ma'am.
Caller: Are you sure? Cuz my boss says that XXX is with him in another place.
Me: Yes, Ma'am. I am sure. He is sitting in the office right now.
Caller: Cannot be wat.
Me: Then do you want me to take a look again to confirm?
Caller: Yes, go n see.
Me: (I knew XXX was in cuz he just stepped in and spoke to me.) Yes, Ma'am. I am looking at him right now.
Caller: Hmm.. Then who is my boss with right now?
My first thought was: Kuo tio gui arh. (See ghost arh)......
The Origin. 3/31/2006 05:48:00 pm